Let's tell
your story
let's tell your story
YOU ARE MORE
YOU ARE MORE
You are joy we wish to bottle. You are charisma and imperfection and fierce potential. You are stories untold...
You are joy we wish to bottle. You are charisma and imperfection and fierce potential. You are stories untold...
And we are your guide to help visually and energetically embody your dream brand by blending strategy, creativity, and mindset to design aligned success.
step into your story
We believe in elevating brands with high-end photography and design that not only look stunning but communicate depth, intention, and impact. Through our courses and coaching we also help you tap into your highest potential through mindset work, manifestation, and deep belief in your dreams. We aim to help you build a brand that stands for something.
branding for good
LUXURY WITH PURPOSE
We've been where you are. We've worn countless hats and refused a few along the way too. We've doubted and believed and fallen and persevered. We spend our spare time thinking about our business and yours. We know what is possible. And we want more for you.
If you're ready to take excited action to find brand clarity and feel wildly confident, you're in the right place. This is your table, have a seat with us.
we welcome you
...let's be friends
We believe in:
Sunny Days
Pup Snugs
Equality
Fresh Flowers
Magic
Women
Days Off
Compliments
Tacos
Good Coffee
We would love to help tell your story. We offer 15-minute courtesy consuls to help you get started.
LET'S WORK TOGETHER
BOOK YOUR CONSULT
Connect via email or
schedule your courtesy consult today.
GET GLOWING
TEAMWORK MAKES IT
DREAM TEAM
We are big believers in collaboration and community. Through creative partnerships, we're able to offer greater support to you, from copywriting to videography, personal style to social strategy.
When you work with us, you have a team of big picture dreamers and enthusiastic doers by your side. Because teamwork really does make the dream work.
BOOK YOUR photoshoot
Because your personal style is the first impression of your brand, we strategically curate details to embody your vision and vibe, establish authority, and share your unique story.
ARAY's partnership with Styled by Serena takes your brand shoot experience beyond photos. Kristin and Serena work closely with you from the start so that your photos shine with authenticity and confidence.
your story,
styled with strategy
your story, styled with strategy
The better question might be what didn't I do! I've crafted jewelry displays from lightning-struck trees, created wedding invitations for celebrities, designed and styled interiors, slung pizzas, curated shop shelves, + taught art.
Since starting ARAY in 2018, I've had the pleasure of working with the most beautiful budding brands and also designing + marketing for multi-million dollar businesses. I love that we get to work with amazing clients and help them find their confidence and creative stride.
what did you do before aray?
Always a coconut latte because it reminds me of the beach. Sundays Cafe in Wrightsville Beach has one of the best.
At home, I often make matcha lemonades too. Anytime I can infuse brightness into my day in these seemingly small ways, the better. I think it's imperative – especially as a business owner – to be intentional and incorporate more joy into the tasks we do daily.
FAVORITE MORNING BEVERAGE?
Easily feathers and spray paint. I've often been caught with watercolors and jewelry supplies in my luggage too.
You'll never find me without a business book, whether traveling to the coast or across the street to the pool. I'm a non-fiction gal with a preference for lived-experience stories of personal growth and amassed wealth. Big dreams abound!
oddest item taken on vacation?
I named my business after my granddaddy whose name was Ray and who was always a ray of warm sunshine in my life. I wanted to honor what I found dear about him and have it serve as a reminder to be a ray of light for others as he was.
We've refined our client experience to be more warm and welcoming than ever in alignment with our mission. We aim to help you find the brightness of business and shine your light for your audience as well.
why the name aray?
If only I could yell it back in time, I'd tell her to not value the opinions of others over her own. It's so easy to get caught up in the ideas and expectations of others, when really we know best. Just follow your intuition.
This is why I love that our process is so collaborative, because I think it's important for our clients to express their values and passions. It's not always about what looks best, it's about the story – your story.
advice for younger you?
Always big dreams. California trips, bright studio days, the most wonderful clients, of course.
For this year, I am excited to grow the coaching side of ARAY so that we can help even more women step into their story and shine!
Oh... and a podcast.
What does the future hold?
BOOK YOUR photoshoot
Located near Moore Square in downtown Raleigh, our natural light studio is the perfect space for capturing bright brand photos indoors and wandering outside for elevated lifestyle shots in the city.
